meet the designer
hi there! I'm linds :)
first thing you'll learn: for a quiet girl, I've got a lot to say! to get to know me, you've got to know the brand.
the earthereal collective was born in the space between realmss...
the earthly and the ethereal.
founded on the belief that living, that creating, doesn't need to fit inside a box. the calm and the chaos, the grounded and the wild, the aesthetic and the mess - earthereal holds space for it all.
welcome. I'm glad you've made your way over here. :)
here's a story of how this little business of mine came to be. the earthereal collective was not born overnight. she started with no clear vision, no proper training, and definitely no clue what she was doing! just a confused, 20-something-year-old dreamer, desperate to escape a practical world. and somewhere along the way, she discovered she could express herself through jewelry. :)
if you've been around, you know we've been through a lot of branding, too many logos, and name changes out the wazoo!
the silver squatch, desert virago studios, desert blues creative…
I wanted to do everything, but couldn't figure out how.
I wanted this space so badly. for me, it was a way to connect with others through art and creative freedom. I craved it. but it didn't feel like the world welcomed people like me. I felt so trapped in the things I was “supposed” to do. being the adhd, creative soul, weird girl I was (am!), everything seemed too confusing and heavy. but I knew if I didn't do something now, nothing would happen.
I think brave is a silly word. sometimes people commend my “bravery” for putting myself out there. and to be honest, it makes me giggle! to me, the word dismisses the fear, the anxieties, the mental health struggles... the tears, the sleepless nights, my crippling social anxiety. I didn't feel brave - I still don't. but the the fear of not doing it, became greater than the fear of doing it. so… I did it - uncertain and terrified.
after a few too many business changes, rebranding, and a year-long break for my health - I have good news…
I’m still uncertain and terrified! Yay! :)
despite it all, I'm so proud of little linds for doing the work. it didn't happen quickly. it was slow - too slow for comfort lol! but I realized something that still makes my skin crawl… I had lost myself in the process. never mind that - did I know who I was in the first place? spoiler alert! the answer is a big, fat, no!
so for a while, I just let myself be.
slowly and softly, I began to know myself. I learned to embrace all the chaotic, weird, and imperfect parts of me.
I held space for all of it.
and one word replayed in my brain over and over, day in and day out…
AUTHENTICITY.
that was it. authenticity made sense. authenticity mattered.
and the earthereal collective held space for that.
from the stability of the earth, to the magical energy of the ethereal. whoever you are, no matter how imperfect you feel:
you belong here. as you are.
and so I started creating. I made unique pieces that felt like me. I crafted rings with a whole lot of love, a significant amount of my newfound whimsy, and most importantly, authenticity.
each piece invites you to explore a different part of yourself. to create, to express, to exist - unapologetically.
the earthereal collective is a home for the dreamers. the ones who love deeply and create endlessly. a soft reminder that we can be both:
earth and ethereal.
xoxo linds